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9 Must-Have Features to Make Your Real Estate App Successful

If you’re in the real estate business, you’ve probably considered creating an app to help market your business and make it easier for your customers to connect with you. It may sound like an intimidating task, but if you follow these nine must-have features, you’ll have the best chance of succeeding with your app—and with all of your other business goals as well!

Real estate apps have taken the world by storm in recent years, but not all of them are created equal. If you want to know what goes into making a successful real estate app, you need to know what features to look for when choosing one. The following nine features will be useful whether you’re an agent with your own home buying or selling a business or someone who wants to help friends and family buy or sell their homes—or just learn more about this lucrative industry!

Why Should You Have A Mobile App for Your Real Estate Business?

Real estate is evolving, and with the mobile trend that’s trending across all industries, it seems like a no-brainer for real estate companies to create a mobile app. With a simple push of your finger on your smartphone, you can find the perfect home within seconds. In this day and age where we’re always on the go and obsessed with our phones, having an app for our real estate business just makes sense.

The truth is, that today’s real estate consumers want a mobile experience. In fact, real estate companies that don’t offer a mobile app are losing out on business. The next time you visit your favorite search engine, you can type in real estate and it will bring up an array of apps for both Android and iPhone users.

A mobile app developer who has gone through these coding challenges will know about these errors beforehand as they will be familiar with them as problems that need to be fixed within a specific framework or environment.

Top 9 Features to Make Your Real Estate App Successful

Do you want to see your app skyrocket in popularity? Then you’re going to need some stellar features. Here are nine must-have features for any real estate app that wants to be successful:

User Registration

One of the first features you will want on your app is a user registration process. This lets people create a profile, create and list properties and upload any property photos they have. Some apps also allow users to track their favorite properties and save properties in their ‘wish list.’

Make sure your app has user registration so people can sign up and log in. That way, when users want to make an offer on a property, you can verify their information (such as email address and location) and keep track of who made offers on what properties.

Listings and Database

The listings database, property search engine, and user directory all play a critical role in driving homebuyers and tenants to your real estate app. For example, the location database is crucial because it will allow your users to find homes they are interested in with ease.

The listings database also plays a critical role in driving homebuyers and tenants to your real estate app. If you’re managing a large volume of properties, then you need an online system where users can search for homes based on specific criteria.

Buying Properties

Knowledge is power and the more you know about what is happening within your company, the better you will be able to make decisions for its future. If you don’t know where your properties are located or how much they are worth, it’s difficult to move forward in a successful manner.

Selling Properties

The online app or website is where people find your listings and will make a decision on if they want to invest. In order for this place to be effective, you need to make sure it provides the necessary features. For example, must include these features: pictures of the property, pricing per sqft/yr, area, bedrooms and bathrooms as well as utilities included with rent.

Push Notification

Did you know that 3 out of 4 people turn off all notifications from their apps? This means that if you’re not using push notifications, then your users are going to be missing out on a major way for your app to drive engagement and convert those who may have downloaded it. Push Notification Services can send alerts with updates, reminders, time-sensitive deals and more right to the customer’s device.

Filters and Categories

Filter and categories are a must-have for any user trying to find properties. Proprietors of these apps know that in this crowded market, being able to quickly and effectively filter through potential homes for sale is the key to success. For example, if you only want traditional single-family homes, you can go straight there with just one click of a button.

Virtual Tour

A Virtual Tour can give prospective buyers the opportunity to tour a home with the click of a button. We highly recommend including an impressive Virtual Tour in your real estate app! There are many different types of tours that you can use, but we have found that 360° Panoramic tours are the most popular option among our clients.

Panoramic tours offer prospective buyers full, immersive views of each room and allow them to explore every detail of the space by clicking on hotspots within each room.

Favorites or wish list

Your app should have options for saving favorite properties, sorting by property type, receiving push notifications when properties are available in your area and more. Review the list below to make sure you include the features your users will want most:

A wish list of properties. This lets users build their dream homes without having to remember where they saw them! It’s also a good idea for agents and brokers to use so they can be notified when a potential client is interested in buying a home like theirs.


Today, your app needs to offer something unique that sets it apart from the competition. A map is a simple way to engage your potential customer and encourage them to view more homes in their area. These days, mapping functionality has been incorporated into most apps for real estate agents and brokers and it’s one of the most popular features on these apps.


In order for your real estate app to be successful, you need a unique selling point that makes it stand out from the other apps on the market. However, there are also many features that will contribute to your success. The iPhone app development service is one of them! By ensuring that you develop with these 9 must-have features, then your app will have a fighting chance against the other apps available in the store.

After reading this blog post, you should have learned that if you’re considering releasing a real estate app, you’ll need some fundamental features like setting up database support for your app and integrating maps. No matter the size of your company or budget for your project, there are many ways to develop an app for success in the highly competitive real estate market. Remember – make sure you include enough resources and be prepared for continual updates!

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Jane Brewer

Technology consultant in leading software development company committed to providing end-to-end IT services in Web, Mobile & Cloud.

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